Tag Archives: Snow Business

Our games by year…

Following on from our birthday post last month, I thought it would be interesting to show when we published each game. I’ve excluded translations to keep things simple…

















  • Christmas Lies (the festive version of Hollywood Lies) by Steve Hatherley





One of the things that amazes me is how my memory has changed everything. I think of A Speakeasy Murder as one of our newer games, but it’s now over seven years old! And was it really in 2009 when we published The Karma Club?

Looking back at 2017

It’s the start of a new year, and that means it’s time for our traditional time to reflect on the previous year. We’ve been doing this since 2013.

2017 was pretty successful for us in terms of sales, as we were slightly up on 2016 sales, although 2011 still reigns supreme.

However, in terms of things that we planned to do… that’s a different story.

A Will to Murder in full flow

Best selling games

Our best selling games for the year were Way out West, followed by A Will to Murder and Casino Fatale. Way out West has consistently been our best seller for several years now, which suggest that our policy of giving it away (or at least, the 10 player version) is working.

Overall our top three games accounted for 29% of our sales.

New and updated games

For the second year in a row, we didn’t publish any new games in 2017. We had hoped to get The Food is to Die For ready, but Real Life interfered. Instead we should be able to publish it soon.

We did update Snow Business, however.


The main change to our website is that we added Facebook comments to most of the pages. They’re not heavily used yet, but we’re starting to see questions and comments being asked via these, and they’re another channel for our customers to contact us (alongside our Facebook page).

We also signed up to Trustpilot, an independent review site. We did this because although we’re really proud of our testimonial page, independent testimonials are better. If you’d like to leave a review on Trustpilot, you can do so here.

What about our plans for 2017?

We set ourselves some goals for 2017. This is how we did:

Improve our website: So we had plans to update and improve our website, but that really didn’t happen. We’re still in the planning stage, and other things got in the way.

Update Curse of the Pharaoh: We didn’t do it in 2016 and we didn’t do it in 2017….

Update Snow Business: Hurrah, a success! We did this.

Publish The Food is to Die For: We thought we’d get this ready for 2017, but alas things slipped away from us.

Re-start work on The Reality is Murder: We did restart work on The Reality is Murder, but we haven’t finished it yet (as we had hoped last year).

So of our five goals we only one solid success. The others were either complete fails or partial successes.

Plans for 2018

We were a bit over ambitious in 2017, so we’re keeping 2018 simple.

Improve our website: We have two main plans for the website. The first is to retire the discussion forum, which means taking the best of it and putting that elsewhere. The other thing we’d like to do is restructure freeformgames.com so that it’s simpler and more intuitive. At the moment it can be a bit confusing to navigate.

Publish The Food is to Die For: It really isn’t too far off being ready for publication, so it should be available during 2018.

Publish The Reality is Murder: We’ve made a lot of progress on this, and we should be in a position to publish towards the back end of 2018.

Publish Murder on the Istanbul Express: Another new game that is nearly ready and has been through three rounds of playtesting.

So here’s to 2018 – and lots of new games!

Death on the Gambia and Snow Business updates

Front cover for the Death on the Gambia cover booklet
Front cover for the Death on the Gambia cover booklet

You may not have noticed, but we’ve given Death on the Gambia a refresh.

Death on the Gambia was our first game, and it’s been in need of a refresh ever since we reformatted our games. So it now each character has a character booklet like all our newer games.

Unlike our recent Hollywood Lies revamp, we haven’t changed Death on the Gambia. It’s the same game, just in a new format. You can see what the front of the new character booklets look like above.

Snow Business

Snow Business
Snow Business

With Death on the Gambia updated, we’ve also started updating Snow Business. This is a work in progress, but you can see what the front of the character booklets look like below.

Snow Business is another of our early games, and it’s one that I’ve not looked at in a while. I had been a bit worried that it was a bit dated, but I’m very pleased at how well it compares our current games.

With a bit of luck the Snow Business update will be done by the end of the year.